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The Star talked to 57 insiders. Here’s what we learned about how Justin Trudeau turned around his faltering campaign and defeated Erin O’Toole

To attack or not to attack?

Liberal Leader Justin Trudeau sat staring at his friend Tom Pitfield’s laptop computer.

“It’s time,” Pitfield, the party’s chief digital strategist and chief executive of the digital marketing and data analytics firm Data Sciences, told him.

They were huddled on one side of a horseshoe-shaped table in a large meeting room on the second floor of the Delta City Centre hotel in Ottawa.

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