We never had Budweiser beer in my house when I was growing up. My German father called it Räuber Peepee, and that was not a compliment. At least in those days, though, Bud knew who its market was: Ordinary Americans who wanted a reliable light lager. Now, though, Bud has gone to the woke dark side. With its Dylan Mulvaney ad campaign, its newest market seems to be Joe Biden: A man whose fantasy, as played out in public, is accessible little girls.
