
In a viral video, Instagram influencer Bri Teresi takes aim at cans of Bud Light, using a semi-automatic rifle to express her dislike for the beer.
“Go woke, go broke,” Ms Teresi warns before opening fire on the cans. Ms Teresi had taken her cue from the country singer Kid Rock, who weeks earlier produced a video of him shooting Bud Light cans with a submachine gun.
The protests are part of a conservative reaction to the brand’s seeming support for transgender influencer Dylan Mulvaney, who had shown off a personalised can of the beer in a social media post sponsored by the company.
