… The Bopeas are a new paradigm in culture and consumption. They are the descendants of other post-war consumer groups: the Hippies, the Yuppies, and the Bobos of Soho House. However, unlike their predecessors, who grew from the boom of generational upward mobility and urbanisation in the 80 years after the Second World War, the Bopeas are responding to something else: a crisis of what Peter Turchin calls “elite overproduction” — and a diminishing need for everyone to be an urban creative.
