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We must get US masses to care about Israel

… But most Americans are in the middle. They don’t care much about anything. They not only do not know where Gaza is, but they do not know what Hamas stands for, or what Hamas holds holy. If you told them, they would probably listen – just like they would listen to the detractors. And their takeaway would be that a keffiyeh makes a very attractive scarf.

When people stop caring, they stop caring about everything. “Right” and “wrong,” “evil” and “justice” become just words. Issues-based dialogue and decisions become less relevant, often even totally irrelevant.

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