There are far more people who haven’t decided whether to vote than those who just haven’t picked a candidate
The Trump and Harris campaigns are racing to reach undecided voters in the final weekend of the presidential election. But their main focus isn’t the voters undecided on which candidate to back. Instead, they are doing more to target those who are undecided on whether to vote at all.
Most occasional voters—those who sometimes cast ballots and sometimes skip elections—lean toward one candidate or the other, and the campaigns see them as a vital source of untapped support. They account for more than one-quarter of the voter pool, strategists say, though estimates vary. By contrast, Wall Street Journal polling finds that only 3% of registered voters are truly undecided on a choice of candidate.
“I feel very strongly that there’s a much smaller number of undecided voters than there are people deciding whether to vote,” said Bill McInturff, a veteran Republican pollster who has worked with GOP groups this year. Which GOP- and Democratic-leaning groups turn out most will affect the election outcome more than will the voters “who are still agonizing over Trump or Harris,” he said.
