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Canada launches global ad campaign warning asylum-seekers that making a claim is difficult

Once presenting itself as one of the world’s most welcoming countries to refugees and immigrants, Canada is launching a global online ad campaign cautioning asylum-seekers that making a claim is hard.

The $250,000 in advertisements will run through March in 11 languages, including Spanish, Urdu, Ukrainian, Hindi and Tamil, the immigration department told Reuters.

They are part of a broader shift in tone by Prime Minister Justin Trudeau’s unpopular government on immigration and an effort to clamp down on refugee claims.

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