Head to the grocery store in the US and the shelves are stocked with jars of St Dalfour strawberry spread and Bonne Maman raspberry preserves – some of the more than $200 million (£154m) in jams that Europe sends to America each year.
But try looking for American-made jelly in Europe, and you’re likely to come up short.
The US exports less than $300,000 (£231,000) in jam each year to the bloc.
It’s an imbalance that US company JM Smucker, one of the biggest sellers of such products in America, blames on a 24%-plus import tax its fruit spreads face in the EU.
