A survey of 246 “cinema owners and film professionals affiliated with exhibitors” found that more than half believe the “traditional cinema experience” will be dead as a viable business model within 20 years.
“Among other findings in the poll, nearly 90% of U.S. exhibition executives stated that their revenue has not recovered to pre-COVID levels,” reports the far-left Variety. “An overwhelming majority of them, 81%, also want an exclusive theatrical window on new releases lasting at least six weeks, while 77% believe that day-and-date streaming releases have a negative impact on the theatrical model.”
