Sales of Bud Light have been plummeting since their partnership with transgender influencer Dylan Mulvaney – with two maps showing how far the King of Beer has fallen since April.
… But the biggest difference come as the beer failed to place as a top choice for any state in the US over the July 4 holiday weekend.
Modelo Especial came out on top, with Coors Light a close second, but both Bud Light and Budweiser were nowhere to be seen across all 50 states.
Sales of Bud Light have been plummeting since their partnership with transgender influencer Dylan Mulvaney – with two maps showing how far the King of Beer has fallen since April.
The popularity of the beer has been dropping since brewer Anheuser-Busch teamed up with Mulvaney, 26, and gave her a personalized can.
It has also been dethroned as the top of the beverages by Modelo Especial – another Anheuser-Busch brand – taking more than $27billion in market value.
After a significant decline in market capitalization and nationwide boycotts, Bud Light is now no longer among America’s top 10 most popular beers according to a prominent survey—with women ranking the brand lower than men.
“You know the one way out of this? The only shot, I’m not saying this will even work, the only shot that Bud Light has out of the Dylan Mulvaney fiasco, apologize. Apologize,”
An Indigenous tribe descended from the Native American nation that originally controlled the land in Vermont the Ben & Jerry’s headquarters is located on would be interested in taking it back, its chief has said, after the company publicly called for “stolen” lands to be returned.
H/T DS
Things just keep getting worse and worse for Bud Light.
Ever since they made the decision to partner with transgender influencer Dylan Mulvaney, Bud Light has been getting hammered non-stop.
Social media users posted videos of unsold cases of Bud Light over the Fourth of July weekend as beer drinkers continue to shun the brand over its marketing partnership with transgender social media influencer Dylan Mulvaney.
TikTok user Phillip Hawkins wandered into a local retailer and recorded a video showing 12 packs and 24 packs of Bud Light languishing on shelves and in the aisles despite parent company offering significant rebates.
Ben & Jerry’s parent company has lost roughly $2.5 billion in market cap amid calls to boycott the Vermont-based ice cream maker over a July 4 tweet condemning the US for existing on “stolen Indigenous land.”
Shares of Unilever, the Anglo-Dutch multinational firm, slid as much as 1% at Thursday’s opening bell after closing down .5% the previous day.
The company’s stock price has fallen to roughly $51 after closing at $52.28 during Monday’s shortened trading — and the day before Ben & Jerry’s posted its unpatriotic tweet.
Ice cream company Ben & Jerry’s sparked outrage with a July 4th tweet calling for the United States to return ‘stolen indigenous land’ starting with giving Mount Rushmore back to the Lakota Sioux tribe.
The company, which was founded by longtime Bernie Sanders allies Ben Cohen and Jerry Greenwood but has since been sold to British multinational Unilever, tweeted the message to its 494,000 followers.
Ben & Jerry’s Canada links back to a Land Back fake graves conspirator screed.
BJ’s parent Unilever has just been named a a sponsor of Russia’s war in Ukraine.
The amazing story of the self-created demise of Bud Light continues to expand as the once perennial king (queen?) of beer brands has toppled significantly in just months. One side component in this disaster has been how many are unwilling to even give voice to the cause of this, and it is something we see playing out in this new development that has come to light.
h/t DS
Bud Light has been branded ‘desperate’ after releasing a new advert with Kansas City Chiefs star Travis Kelce in a bid to win back customers.
The embattled beer giant released a new 15-second spot on Sunday showing Kelce cracking open Bud Light cans and aggressively grunting with several other men.
The advert was a clear marketing U-turn after backlash to the company’s previous collaboration with trans star Dylan Mulvaney devastated the brand financially.
Joe Rogan once again took a shot at Dylan Mulvaney, calling the trans influencer “mentally ill” and an “attention whore” after the social media star broke her silence about the Bud Light boycott.
Rogan made the comment during Thursday’s episode of the Spotify podcast “The Joe Rogan Experience,” which featured an interview with rapper-actor Ice Cube.
Unilever, the food giant that prides itself on its “social purpose”, has been named “an international sponsor of war” by the Ukrainian government.
The company, which owns Marmite, Hellmann’s mayonnaise and Dove, was accused by Ukrainian veterans of “contributing hundreds of millions in tax revenues to a state which is killing civilians”.
Ben & Jerry’s Canadian Home Page has a link to a “Land Back” Screed by a big backer of the fake graves genocide.
Bud Light’s sales have plummeted so much that a glass bottling company was forced to shut down two of its plants and lay off nearly 650 employees.
The Ardagh Group, one of the largest glass producers in the world, announced last week it was shuttering its Wilson, North Carolina, and Simsboro, Louisiana, plants on July 17. The Wilson plant employed nearly 400 people, and the Simsboro plant had 245 — all of whom now find themselves without jobs.
On a recent steamy Sunday afternoon, customers strolled through the aisles of Glenn Miller’s Beer & Soda Warehouse, where overhead fans circulated the hot air.
People heading to picnics, graduation parties and other get-togethers in Lemoyne, a Pennsylvania community just across the Susquehanna River from Harrisburg, breezed into the store, passing myriad displays of beers, with cases of top brands stacked high.
Next to 30-packs of Miller Lite, on sale for $24.99, sat a stack of Bud Light. A large banner above it noted that, after a rebate, a 30-pack cost a mere $8.99.
